Wednesday, November 14, 2012

CNH Signs Distribution Agreement With DKSH for Agricultural ...

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?The Partnership Will Support the Country's Agribusiness Sector With Best-in-Class New Holland Agriculture Machinery and After-Sales Activities, Leveraging on DKSH's Strong Distribution Network

LUGANO, SWITZERLAND--(Marketwire)---?CNH International, a subsidiary of CNH Global -- a world leader in the agricultural and construction equipment businesses and part of Fiat Industrial -- has signed a distribution and service agreement with DKSH Group, Asia's leading market expansion services provider, to sell and support New Holland Agriculture equipment in Vietnam.

DKSH Vietnam will provide sales, after-sales, marketing, and customer services, leveraging on the extensive infrastructure supporting its well-established and diversified business portfolio. Their organization currently counts on 2,900 specialists, five offices, ten distribution and logistics service centers, one showroom and two after-sales service workshops in the country. In addition, DKSH plans to open dedicated New Holland Agricultural facilities, expanding its dealer network to further strengthen its support for agricultural equipment customers.

CNH, which has a long standing and rich history of innovation in the agricultural equipment business, serves farmers around the world with its extensive knowledge and technical expertise, after-sales and training services, as well as the widest range of agricultural machinery in the industry with its two global agricultural brands New Holland and Case IH. The company's product offering includes low, medium, and high horsepower tractors, combine harvesters, hay and forage equipment, balers, and specialized machines such as sugar cane and coffee harvesters, and cotton pickers.

Adrian Eberle, global Head of Business Unit Technology at DKSH, commented, "DKSH Vietnam can rely on a wide network, in-depth knowledge of the local market and award winning customer services to best support the distribution of New Holland machinery in Vietnam's agricultural sector. The cooperation with CNH is a major achievement in DKSH's strategy to become a leading player in the Vietnamese agricultural machinery segment. We look forward to another success story in the region."

"The partnership between CNH and DKSH is an important milestone that aims to strengthen our position in Vietnam," stated Michele Lombardi, Head of Agricultural Operations in the Far East for CNH International. "This agreement proves our commitment to support the Vietnamese government's efforts to develop the local agricultural business sector with best-in-class machinery and after sales services, meeting the needs of every customer."

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Source: http://www.newsmaker.com.au/news/21347

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